This trend highlights the economic disparities in India, where, despite a significant portion of the population lacking basic sanitation facilities, the luxury market is experiencing substantial growth. The increasing number of millionaires in the country is driving demand for high-end products, including luxury bathroom fixtures.​
While China remains a larger market for luxury bathroom products, India’s market is projected to grow by approximately 9% over the next five years, reaching $12 billion. Companies view India as a strategic opportunity, reminiscent of China’s market expansion two to three decades ago.
Ghai’s investment of around $925,000 in his new home, featuring state-of-the-art bathroom facilities, exemplifies the aspirations of India’s wealthy class to incorporate global luxury standards into their lifestyles